CRDR-372A: Creating Culture

A class designed to immerse students in the language & communications of subcultures. We will explore culture as it relates to audience, interests, community, and storytelling. This will entail a broad look at different subcultures and how it relates to each students interest/trajectory. We will build on current skill-sets and strengthen / select new tools applicable to each students aim. The course will ebb and flow from broad discussions to targeted and nuanced communication executions. The work that will culminate from this class will be diverse and nothing like what they have done prior. We will also touch on diversity, "breaking through" tactics, authenticity, adapting to the future, strategy and other skills that doesn't look like "ads".