PRD-377: Design for: Hay/Danese/Muji

In this class students will design and make a line of accessories for one of the following brands: Hay (Denmark) - Danese (Italy) - Muji (Japan). Research will lead to understand the brand identity/values and their target, as well as understanding the current market trends. The design will include a range of small, functional objects - 3 to 5 objects, selected from a curated list - which fits the brand identity and considers the company's manufacturing techniques, as well their use of materials. This range will respond to a specific, targeted need, while reflecting its designer's approach. The final products will be in real scale,using the actual materials and colors .