GBDS-655: Capstone Project

Execute a Global Brand Initiative. Creating a high level presentation of deliverables articulating the vision through the application of a strategic brand and design framework with concrete examples demonstrating the understanding of branding and innovation strategy principles through execution of vision. This project may be self-initiated or paired with an external project or organization. Virtual presentation space. Presentation deck. Research models. Insights and opportunities. Brand strategy. Design strategy. Strategic roadmap. Leadership plan. Management and roll out plan. Design solutions.