CRDR-255: Brand Concepts 2

Department
Credits 3
Instructional Method
Academic Level
This is a beginning course that builds on the information from Advertising Concepts 1. Emphasis is on the application of conceptual advertising principles and design. Research, copywriting and marketing knowledge are applied to advertising assignments.
Requisites
Take CRDR-205, Brand Concepts 1
Take CRDR-250, 4th Term Review -AND- CRDR-262, Copywriting 1 -AND- CRDR-263, Digital Narrative concurrently