Building on Package Design 2: Brand Systems, Package Design 3: Interactive Systems focuses on the development of an extensive packaging system and retail consumer experience with interactive components and AI visualization. The result will be an in-depth, visionary case study founded on the assessment of a brand's global equity and portfolio needs that includes innovative manufacturing, technology, 3D modeling/rendering, and sustainable materials and techniques. Sub-branding, co-branding, global considerations, and industry-standard retail systems such as end caps, counter tops, freestanding retail and interactive displays will add to the understanding of the complete packaging and brand experience.
Requisites
Take GPKG-252 Package Design 2: Brand Systems
