PRD-455: Product Capstone Project

The Product Design Capstone studio is the last of three advanced product design courses; In this course, students will develop a final project employing the skills they have mastered to date as well continuing to develop skills they still need. The Capstone studio is primarily a self-guided studio with focus on decision making, communication, and creating products that are functionally and aesthetically relevant for the identified customer. Students will work on establishing the business context and developing a go-to-market strategy and/or brand strategy for their project. The course will require the creation of a final tech pack and/or style guide. Advanced storytelling and narrative skills will be taught and mastered as well as the integration of sustainable design where feasible.