In this project you will create a brand-centric, authentic "Run Experience".This interdisciplinary approach will include footwear, apparel, retail space, visuals, packaging, etc. based on your team cohort. In addition to your instructors, you will be mentored by Under Armour teammates and have access to Under Armour running culture assets in Los Angeles. The final project deliverable will be a comprehensive presentation of team projects that represent the Under Armour Run Experience and will be presented to faculty and Under Armour teammates.
TDS-432B: Under Armour Sponsored Project
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