SXD-252: Spatial Design 4

This class emphasizes a holistic design process as applied to interpretive exhibition spaces, both temporary and permanent. Students are asked to explore alternative methodologies, translations and metaphors in communicating an idea, service, point of view or product. Special attention is paid to the notion of experiential design in a branding context. Students are given specific parameters to develop their own exhibition project delving into issues of story-telling, narrative and branding in a 3D space. Structural and graphic systems are also addressed with an emphasis in constructing a viable and clear program as project directive.